Kiosk helps Pastel to qualify the trafic on their website and enhance customers’ overall experience through a simple WhatsApp widget on the landing page, allowing them to identify leads and convert them through a simple exchange of messages.
qualified leads from website / week
decrease in closing time
Pastel Cycles was facing the challenge of efficiently communicating with their diverse pool of leads. Traditional communication channels often fell short, leading to delays in addressing inquiries from potential customers. Seeking a solution aligned with lead preferences, Pastel Cycles aimed to establish interactive and result-driven communication.
Pastel Cycles needed a simple and centralized way of engaging the traffic on their website as it is one of the main challenges for e-merchants.
Enhance lead qualifying and conversion
Provide real-time support for lead inquiries
Establish a more personalized and engaging customer experience
Pastel Cycles leverage WhatsApp through Kiosk to revolutionize their traffic conversion and lead communication strategy. They successfully guide leads on a compelling journey toward conversion and reactivate those who might have disengaged over time.
qualified leads from website / week
decrease in closing time
website conversion
Lead redirection: The interactive nature of WhatsApp messages allowed Pastel Cycles to understand the leads’ needs and oriente them toward the best added-value journeys, creating a personalized experience for each customer.
Increase website conversion: Kiosk’s solution has increased website conversion by 20%, and allowed Pastel Cycles to effectively manage 50 inbound leads per week.
Improved customer experience and high-quality insights: Pastel Cycles achieved seamless communication with their customers, leading to improved customer satisfaction and a great brand experience. In addition, a great amount of feedback and knowledge about customers has been collected.
Julien Meguer
CEO @Pastel
Pastel Cycles leverage WhatsApp through Kiosk to revolutionize their traffic conversion and lead communication strategy. They successfully guide leads on a compelling journey toward conversion and reactivate those who might have disengaged over time.
Integrating a website widget, Pastel Cycles adeptly captures website traffic, guiding visitors seamlessly toward a conversational experience for those who feel the need to. This strategic implementation ensures an engaging interface and a unique channel for potential leads.
Leveraging Kiosk's team inbox feature, Pastel Cycles efficiently addresses customer inquiries through a centralized platform. This organized approach involves assigning conversations to the appropriate team members, facilitating streamlined and high-quality one-on-one interactions.
Pastel Cycles make sure that leads are directed to items and pathways that align with their preferences and interests. This targeted approach optimizes the customer experience and features a significant increase in revenue.
Pastel Cycles employs pre-designed templates to seamlessly reactivate leads and provide timely support. These templates serve as effective placeholders, initiating smooth conversations and delivering instant responses while awaiting the dedicated attention of an agent. This approach ensures a prompt and consistent engagement experience, fostering lead reactivation and support provision.
With Kiosk's ongoing support, Pastel Cycles plans to:
Utilise Kiosk to build an audience, including both current customers and potential leads, to conduct targeted promotional campaigns and event notifications.
Establish automated WhatsApp messaging sequences, such as welcome journeys for new subscribers, reminders for abandoned shopping carts, and targeted upsell opportunities for existing customers.
Employ Kiosk automations to efficiently communicate with customers about the status of their bike repairs, sending timely updates and alerts to keep them informed throughout the repair process.
